Boyle Street - 9660 Jasper Avenue NW
Bylaw 18175 (November 15, 2017)
Bylaw 18461 (July 9, 2018)
9666 Jasper Avenue NW was rezoned to DC 20908 by Bylaw 20908 on August 19, 2024
Schedule "C" - The Quarters (Area 2) Jasper East Area
To provide a Direct Development Control District to preserve and enhance a special heritage area comprised of historic, civic and cultural elements while permitting a wide range of general business commercial and residential opportunities. The District supports the adaptive reuse of historic buildings and provides guidelines for sympathetic infill development along Jasper Avenue and 97 Street. The District also creates a pedestrian-oriented linkage between major developments in the Downtown and the Chinatown areas in order to achieve the intent of Section 7.2.6 of the Boyle Street/McCauley Area Redevelopment Plan.
This Provision shall apply to the lands as shown in Appendix I of Schedule "C".
The following uses are prescribed for lands designated DC1 (Area 2) Sub-Area 1 pursuant to Section 710.3 of the Land Use Bylaw.
| a. | Alcohol Sales, Minor |
| b. | Amusement Establishments, Major and Minor |
| c. | Apartment Hotels |
| d. | Apartment Housing |
| e. | Breweries, Wineries and Distilleries |
| f. | Boarding and Lodging Houses |
| g. | Broadcasting and Motion Picture Studios |
| h. | Business Support Services |
| i. | Carnivals |
| j. | Child Care Services |
| k. | Commercial Schools |
| l. | Custom Manufacturing Establishments |
| m. | Eating and Drinking Establishments, Major and Minor |
| n. | Exhibition and Convention Facilities |
| o. | Government Services |
| p. | Group Homes |
| q. | Health Services |
| r. | Home Occupation, Major and Minor |
| s. | Hotel |
| t. | Household Repair Services |
| u. | Indoor Participant Recreation Services |
| v. | Limited Group Homes |
| w. | Non-accessory Parking |
| x. | Personal Service Shops |
| y. | Private Clubs |
| z. | Private Education Services |
| aa. | Professional Offices |
| bb. | Professional, Financial and Office Support Services |
The following development criteria shall apply to the prescribed uses pursuant to Section 710.4 of the Land Use Bylaw.
| a. | All development in this district shall meet the requirements established herein and where not superseded by the development criteria, design guidelines and sign regulations of this District, to the satisfaction of the Development Officer in consultation of the Heritage Planner, in accordance with the regulations contained in the Land Use Bylaw No. 5996, as amended and the objectives set out in the Boyle Street/McCauley Area Redevelopment Plan, as amended. | ||||||||||||||||
| b. | The maximum floor area ratio shall be 4.0. | ||||||||||||||||
| c. | The maximum building height shall not exceed 14 m (45.9 ft.) nor 4 storeys. | ||||||||||||||||
| d. | Buildings shall be built to the front property line abutting a public roadway. | ||||||||||||||||
| e. | Buildings shall be built to the side property lines. | ||||||||||||||||
| f. | Buildings shall be built to the rear property line except for providing parking and/or loading and unloading facilities, in which case the rear setback shall be according to Section 65.4 and Section 66.3 of the Land Use Bylaw. | ||||||||||||||||
| g. | Development Criteria for Apartment Housing: | ||||||||||||||||
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| h. | A minimum Amenity Area of 4% of the non-residential gross floor area shall be provided and for non-residential development greater than 1,852 m2 (20,000 sq. ft.). | ||||||||||||||||
| i. | Loading, storage and trash collection areas shall be located to the rear of the principal building and shall be screened from view from any adjacent sites, public roadways in accordance with the provisions of subsection 69.4 of the Land Use Bylaw. | ||||||||||||||||
| j. | Off-street parking for new development shall be provided in accordance with the schedule listed below: | ||||||||||||||||
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| k. | Off-street parking for existing building, including renovation and rehabilitation projects, will only be required to maintain existing parking on-site. | ||||||||||||||||
| l. | Accessory parking shall be located at the rear of the building and access to the parking shall be restricted to the rear lane. | ||||||||||||||||
| m. | Vehicular access to properties shall be from the rear lanes to maintain an uninterrupted breaks in the street facade and strengthen the historic character of the district. Where there is no rear lane, vehicular access shall be from l0lA Avenue. There shall be no vehicular access from Jasper Avenue or 97 Street. | ||||||||||||||||
| n. | Off-street vehicular loading and unloading spaces for new development shall be provided in accordance with Section 65 of the Land Use Bylaw, as amended where development occurs. | ||||||||||||||||
| o. | Off-street vehicular loading and unloading spaces for existing building, including renovation and rehabilitation projects, will only required to maintain existing off-street loading and unloading facilities. | ||||||||||||||||
| p. | Development Criteria for Non-accessory Surface Parking: | ||||||||||||||||
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| q. | Architectural design guidelines for infill development along Jasper Avenue and 97 Street: | ||||||||||||||||
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| r. | Development Criteria for Signs along Jasper Avenue and 97 Street: | ||||||||||||||||
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| s. | Development in this District shall be evaluated with respect to compliance with the General Development Regulations of Sections 50 to 79 inclusive of the Land Use Bylaw and in accordance with conservation principles and practices as it pertains to historic buildings. | ||||||||||||||||
| t. | The Development Officer, in consultation with the Heritage Planner, may grant relaxation to Section 50 to 79 of the Land Use Bylaw, if in his opinion, such a variance would be in keeping with the general purpose of this District and the objectives of Section 7.2.6 of the Boyle Street/McCauley Area Redevelopment Plan, as amended and would not affect the amenities, use and enjoyment of the neighbouring properties. | ||||||||||||||||
| u. | Development in this District shall be evaluated with respect to compliance with the Special Land Use Provisions of Sections 80 to 102 inclusive of the Land Use Bylaw and in accordance with conservation principles and practices as it pertains to historic buildings. |
A. |
Building Façade and Design Elements |
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| Horizontal Elements: | |||
| a. | New construction shall respect and enhance horizontal alignments where feasible; | ||
| Vertical Elements: | |||
| a. | Major vertical elements shall be introduced into the facade design of new buildings at approximately 33-foot intervals to maintain the traditional vertical pattern of building facade design; | ||
| Awnings: | |||
| a. | The original, traditional awnings found in Jasper East Area were 3 or 4 point retractable awnings with a skirt or valance; | ||
| b. | New awnings shall have the traditional profile and may be fixed or retractable with a skirt (valance) utilizing canvas or material similar in nature; | ||
| c. | New awnings shall provide weather protection for pedestrians with a minimum projection of 1.5 m (5.0 ft.) and not exceeding 2.0 m (6.6 ft.) from the building face; | ||
| d. | Backlit or bubble awnings and awnings are not permitted; | ||
| e. | New awnings shall be mounted between the wood or masonry piers which frame the storefront and shall align horizontally (where structurally possible) with neighbouring awnings; | ||
| Rhythm of window openings, pilasters and other design elements on both the ground and upper storeys: | |||
| a. | The historic building facades in Jasper East Area have the following features: | ||
| i. | Storefronts and entrances should incorporate the historic pattern of recessed entryways | ||
| ii. | Transom glazing and large display windows with minimum partitioning at eye level. Windowsills shall be between 30 cm (1.0 ft.) and 45 cm (1.5 ft.) above the level of the sidewalk and allow for a bulkhead panel below. | ||
| iii. | Upper Storey Window openings shall be of "punched" design, vertically proportioned (1:2 - width:height). Horizontal strip, awning and horizontal sliders are prohibited, | ||
| iv. | Transom glazing over doors and storefronts, fascia sign bands, and strong cornices and belt courses. | ||
B. |
Building Materials (type, colour and texture) |
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| a. | The traditional, historic building materials in Jasper East Area were quite limited. They included: brick, wood, pressed cornices metal and cast stone. New construction shall emphasize the use of these traditional materials. Reflective glass windows are NOT permitted; | ||
| b. | Colour schemes appropriate to the era of Jasper East Area’s building’s are recommended. | ||
C. |
Architectural Detailing: |
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| a. | Decorative details and facade articulations shall respect or make continuous, the horizontal features of adjacent historic buildings; | ||
Signage can have a dramatic impact on the overall character of a historic district. As a general rule, for buildings listed on the Register of Historic Resources in Edmonton, signs should be limited to those which were originally present on the building. In instances where new uses or interpretive functions dictate the use of additional signs, these new elements should be integrated into the general design of the building and follow the traditional pattern of locating signs. The size, typeface, graphics, and materials should be chosen to suit the period of the original building wherever possible. Avoid installing new signs such that the repair, replacement or removal of the signs damages the original fabric of the structure. Signs should be designed with a clear emphasis on pedestrians rather than automobile oriented signs.
For non-historic, existing structures and for new buildings, signs should follow, as much as is practicable, the traditional pattern of locating signs.
All prospective signage, lighting and awnings on DC1 (Area 2) Jasper East Area Direct Development Control District (Sub-Area 1) must be approved by the Development Officer in consultation with the Heritage Planner.
GENERAL GUIDELINES
Signage and awnings can make a significant contribution to the street character of historic area. Altering existing historic signage or awnings or installing new signage or awning to new structures should only be done after a thorough assessment of their conditions and historic value of the historic area.
| 1. | Use Flat Signs in Historically Consistent Places | ||||||||||||||||||||||
| If possible, obtain historic photographs of buildings in the Jasper East Area through the City of Edmonton Archives or Provincial Archives which may provide an idea of how and where signage was applied to buildings and structures in the area. Often signs were placed on a building frieze, which is the horizontal flat surface directly above the store windows. Original signs, either on flat signboard or made of individual letters attached to the sign frieze, were designed as an integral part of the building. Therefore, an attempt should be made to place any new signage in historically consistent places on the building facades. Alternatively, other locations which do not detract from the overall character of the building or obstruct architectural detailing may be considered. | |||||||||||||||||||||||
| 2. | All new signage should be applied to ground floor show windows at a level visible to pedestrians. | ||||||||||||||||||||||
| Effective signage can be created that will be unique to each business, convey its own image, and still be coordinated with and enhance the building as a whole. Signs on Jasper East Area depend upon pedestrian traffic for their greatest impact. Indeed, sign placement within designated areas on a building’s facade does not limit creativity; it simply organizes the information in a location and at a height where the shopper or building user expects it to be. | |||||||||||||||||||||||
| 3. | Historical location of Signs | ||||||||||||||||||||||
| Existing character-defining signs, including historic painted advertising signs often found on the sides of older commercial buildings ought to be conserved where possible and visible from the public street. | |||||||||||||||||||||||
| 4. | Limit the Information on Signs | ||||||||||||||||||||||
| The shortest message on a sign has the most impact on pedestrians. Symbols or cut-outs of familiar objects such as a pharmacists mortar and pestle, can communicate a great deal of information without lettering. Often the building is the best advertisement and could be the signature of a business without necessarily using an individual logo or sign. Furthermore, oversized, projecting and crowded signs compete with each other and produce visual confusion. | |||||||||||||||||||||||
| 5. | Use Signage Materials and Colours that are Compatible with the Building | ||||||||||||||||||||||
| Constructing signage lettering with its background is more important for legibility than using bright colours. Signs done in muted tones compatible with the building but contrasting with the predominant building facades will enhance the building’s character. Bright and bold colours are unnecessary and distract from a building’s unique architectural quality. Indeed, signage should offer a positive image for individual businesses and not compromise the integrity of the facades. | |||||||||||||||||||||||
| 6. | Use Indirect lighting of Signage | ||||||||||||||||||||||
| Indirect lighting is often the most appropriate form of sign illumination. This may be done by using traditional hooded spot lights. | |||||||||||||||||||||||
| 7. | Recommendations for different types of signs: | ||||||||||||||||||||||
| a. | Fascia Signs | ||||||||||||||||||||||
| Fascia signs should be made of wood and painted or painted directly on the fascia itself and should be located in historic | |||||||||||||||||||||||
| Maximum height: 0.61 m (2’-0”) | |||||||||||||||||||||||
| Maximum length: 80% of the building frontage | |||||||||||||||||||||||
| Maximum area of fascia signs: 0.09 sq. m. (1 sq. ft.) of display area for every linear foot of building frontage | |||||||||||||||||||||||
| Maximum area of all signs: 0.20 sq. m. (1.5 sq. ft.) of display area for every linear foot of building frontage | |||||||||||||||||||||||
| Lettering should be traditional and may be painted, raised, or cut into the surface of the wood. | |||||||||||||||||||||||
| b. | Projecting Signs | ||||||||||||||||||||||
| Projecting signs are usually suspended from a decorative metal bracket that is fixed perpendicular to a building, commonly on the building front over the sidewalk. Projecting signs are common due to their visibility and versatility in design. | |||||||||||||||||||||||
| Projecting signs should be made of wood (painted or carved & painted) or metal (painted or enameled) suspended by metal chains from a decorative metal, wrought iron or wood wall bracket. | |||||||||||||||||||||||
| Maximum projection from face of building: 1.54 m (5’-0”) | |||||||||||||||||||||||
| Maximum mounting distance from face of building: 0.3 m (l’-0”) | |||||||||||||||||||||||
| Maximum area of projecting signs: 0.022 sq. m. (’h sq. ft.) of display area (which fits within a rectangle) for every linear foot of building frontage | |||||||||||||||||||||||
| Minimum clearance below projecting signs: 3.05 m (10’-0”wherever possible) | |||||||||||||||||||||||
| Projecting signs shall not be mounted higher than the bottom of the eave or cornice (for one storey buildings) and not higher than the lowest sill of the second story for multiple storey buildings. Signs should not project above the building cornice, parapet or eave. | |||||||||||||||||||||||
| c. | Signs Under Awnings or Canopies | ||||||||||||||||||||||
| Signs that are suspended under an awning or canopy are generally used to identify businesses located in the building. Since these signs can be subject to vandalism, certain design precautions should be taken. | |||||||||||||||||||||||
| Maximum horizontal dimension: not to exceed width of canopy | |||||||||||||||||||||||
| Maximum height: 0.45 m (1’-6”) | |||||||||||||||||||||||
| Maximum clearance: not less than 2.4 m (8’-0”) above ground | |||||||||||||||||||||||
| d. | Window Signs | ||||||||||||||||||||||
| Maximum area: The signage must fit within one rectangle and not exceed 30% of the total glass area for all glazed portions of doors and display windows. | |||||||||||||||||||||||
| e. | Signs on an Awning | ||||||||||||||||||||||
| Signs that are painted directly on the fabric valance and are generally used for business identification. Graphic logos or images may be applied to the gable end of the awning. | |||||||||||||||||||||||
| Maximum valance height: 0.3 m (1’-0”) | |||||||||||||||||||||||
| Maximum lettering height: 10” | |||||||||||||||||||||||
| Max. gable image + valance lettering: 15% of awning area projected onto a vertical plane parallel to the building’s front | |||||||||||||||||||||||
| The total display area of all sign types must not exceed a 1:1 ratio, one square foot of signage for every linear foot of building frontage. For example, if a building’s frontage is 15.24 m (50’-0”), the total of all signs must not exceed 15.24 sq. m (50 sq. ft.) | |||||||||||||||||||||||
| 8. | Other Types of Signs: | ||||||||||||||||||||||
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Free standing signs, temporary signs and flag poles with flags or fabric banners may be considered. The historical use of fabric is encouraged, particularly for parades or festive occasions. *Refer to fascia or projecting sign guidelines as appropriate. |
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| 9. | Illumination and lighting: | ||||||||||||||||||||||
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With the exception of distinctive neon, which may be character-defining (as determined by the Development Officer in consultation with the Heritage Planner) highly illuminated signs are generally inappropriate for buildings and structures within a historic district. Where illumination is required, it should be provided by lamps projecting from the facade. Sign lighting should be done with clear incandescent spot lights or controlled floodlights that are directed towards the sign or object. Lighting may be either up-lighting or down-lighting and should be installed to avoid any glare in the eyes of pedestrians or tenants in the building. Fluorescent or coloured lights should not be used. |
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| 10. | Awnings | ||||||||||||||||||||||
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The historic shape and type of awning should be maintained. Retractable fabric awnings where used historically are appropriate visually, can provide weather shelter and signage opportunities. The placement of awnings should reflect the design of the storefront, while maintaining the original configuration and location on the elevation with respect to piers, transoms and cornices. Rigid fabric canopies, particularly those with internal illumination, are a recent development and as such are not appropriate for historic buildings. Glazed rigid canopies were often part of larger commercial buildings and should be maintained if historically accurate or rebuilt based on historical research where possible. |
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| 11. | Attaching signs | ||||||||||||||||||||||
| Sign fastenings and brackets should be simple and inconspicuous. Anchorage should be done in areas that will not damage original materials (i.e. installed in mortar rather than in brick). Hanging signs should be secured by light chains from the bottom of the sign to the building in order to prevent damage due to wind or vandalism. If brackets form an integral part of the overall sign design, they should be made of traditional materials such as wood or wrought iron. | |||||||||||||||||||||||
| 12. | Shapes | ||||||||||||||||||||||
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Sign shapes may sometimes be derived from the features or suitable locations on the building (i.e. rectangular windows or fascia bands). Archival photographs can provide valuable information regarding appropriate sign shapes. Numerous shapes of signs are historically appropriate, including rectangular, square, shield, oval, circular, and their many stylized variations. Creative signs called ”effigy signs” (signs shaped like particular objects) can be used where appropriate, such as a camera shape for a camera shop. Effigy signs are encouraged, but should be simple in form and limited in use. Triangular, hexagonal or odd shapes are not historically appropriate and should not be used. The following shapes are examples of historically appropriate projecting sign shapes:  |
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| 13. | Composition & Graphics | ||||||||||||||||||||||
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Information should be clear and direct - composition should be organized by priority as reflected by size, emphasis and positioning of words or images. Sign graphics should be simple, traditional and appropriate to the business and building style. Strong contrast should be maintained between the sign background and copy (i.e. light on dark, dark on light). Copy should be placed on a solid and neutral rather than a patterned background. |
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| 14. | Type Styles | ||||||||||||||||||||||
| Traditional serif or historically accurate type styles are recommended. The use of more than one type style is discouraged. Ornamental type styles should be restricted to one per sign for headlines only. Emphasis may be given through the use of shadows, bolding, capitals, spacing, colour & contrast, borders and graphic images. | |||||||||||||||||||||||
| 15. | Materials & Texture | ||||||||||||||||||||||
| Neon tubing may be considered for limited use in windows or on projected signs. Sign texture should compliment the texture of the building. Signs generally, either smooth finish or rough cut wood signs with raised letters are preferred for brick buildings. | |||||||||||||||||||||||
| 16. | Colours | ||||||||||||||||||||||
| Generally no more than four colour (including black and white) are recommended. Natural earth tones or traditional sign colours such as black, gold or burgundy are preferred. Bright or fluorescent colours should not be used. | |||||||||||||||||||||||
| 17. | Not Recommended | ||||||||||||||||||||||
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